Ministry Committed to Improving Indonesia's Tourism Competitiveness

    Wahyu Dwi Anggoro - 10 Juni 2020 15:53 WIB
    Ministry Committed to Improving Indonesia's Tourism Competitiveness
    Illustration ( Rizal)
    Jakarta: Ministry of Tourism and Creative Economy has strengthened synergy with ministries and institutions in an effort to improve the country's travel and tourism competitiveness.

    Deputy of Strategic Policy for the Ministry of Tourism and Creative Economy, R. Kurleni Ukar, in a statement, Tuesday, June 9, 2020, said increasing the tourism competitiveness index is one of the targets in the National Medium-Term Development Plan (RPJMN) to be realized by the Ministry of Tourism and Creative Economy. 

    Therefore, a specialized team will coordinate intensely with relevant ministries and institutions to ensure the Indonesia tourism competitiveness index can increase.

    “There are at least 18 ministries and institutions that are strategic partners for the Ministry of Tourism and Creative Economy, in relation to the pillars of increasing Indonesia’s tourism competitiveness. So, it is important to synergize with these related ministries and institutions in order to increase the position of Indonesia tourism competitiveness in the global market,” Kurleni Ukar said.

    Based on data issued by the World Economic Forum (WEF) in 2019, of the 14 pillars which become the assessment of Indonesia’s tourism competitiveness, Indonesia has a competitive excellency on 5 pillars, they are  Price Competitiveness, Prioritization of Travel & Tourism, International Openness, Natural Resources, and Cultural Resources & Business Travel. Meanwhile, Indonesian tourism is facing 5 biggest challenges related to the competitiveness of Environmental Sustainability, Health & Hygiene, Tourist Service Infrastructure, Safety & Security, and ICT Readiness.

    She affirmed that the Ministry of Tourism and Creative Economy cannot move alone, therefore a good coordination with all related stakeholders is necessary.

    “In the infrastructure pillar for example, it is indeed related to the role of the Ministry of Transportation as well as the Ministry of Public Works and Housing,” she said.

    “Determination of tourism as a leading sector is a prove of the government’s seriousness to continue improving all sustainable tourism aspects in Indonesia by considering the aspects of economy, socio-cultural, and environment," she said.

    With this synergy, it is expected that the target of Indonesian position in the Tourism Competitiveness Index in 2021 ranks 36-38 can be realized. 


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